A globally known news outlet has released an article targeting Swindon this week.

The New York Times has been an internationally renowned newspaper for well over 150 years since its inception in 1851.

But on Tuesday, the publication locked its interest on a new subject matter.

The American-based newspaper released an article focused on the UK’s upcoming budget cuts, and how it would impact Swindon itself.

“Swindon, west of London, has reinvented itself several times, always a rung lower on the economic ladder. Now it awaits another step down,” reads the article, written by London bureau chief Mark Landler.

The article documents several interviews with residents who each in turn reflect on the current financial situation regarding the country, including a boiler salesman and worker at Royal Mail.

“Right now, the mood around town is sombre,” continued Mr Landler.

Most economic aspects are considered within the lengthy report, including the loss of Honda in the town in 2021, when the Japanese company closed its Swindon assembly plant, costing 3,500 jobs.

“For many in Swindon, there is a lingering suspicion that Brexit also played a part in Honda’s departure,” remarked Mr Landler.

In 2019, The New York Times was ranked 18th in the world by circulation and 3rd in domestically.

If you would like to read more of the piece on Swindon featured in The New York Times, you can access it here.