A familiar favourite in the Swindon Designer Outlet has doubled in size after moving to a new unit.

Levi's now occupies more than 4,000 square feet of space in the Rodbourne retail destination.

French Connection had itself relocated to another part of the Outlet earlier in the year, so the jeans specialist began preparing to move into a now-unoccupied unit.

Hoardings announcing the big move appeared in June as preparations to set up the larger store began.

The McArthur Glen shopping village's management team arranged for a temporary Levi's pop-up shop opposite Ralph Lauren in the West Mall to be available so that customers could still buy the brand's products while this work was being carried out.

Earlier this month, the hoardings were removed and the doors to the fashion chain's new home opened.

By expanding its presence within the outlet village, Levi’s aims to cater to the growing demand for its jeans and apparel.

A spokesperson for the Designer Outlet added: "It's not all classic 501 jeans.

"Levi's new store is stocking more items than ever before, showcasing this season's must-have Baggy Dad and Baggy Bootcut Women's Jeans, and more styles, colours, and fits across all ranges."

Swindon Advertiser: The new Levi's store is twice the size of the old oneThe new Levi's store is twice the size of the old one (Image: McArthur Glen Designer Outlet)