The future of a popular clothing store at Swindon Designer Outlet is now in doubt after the company announced it is looking at ‘cost-saving options’.
Superdry has been a mainstay at the shopping centre, but the brand is now considering a major restructuring which could include store closures and job cuts.
On Saturday, Sky News reported that Superdry was working with advisers at PwC on a plan which could lead to a company voluntary arrangement or another form of restructuring.
Such a move could result in store closures and potentially force rent reductions with landlords.
On Monday, Superdry told the stock market: “In line with the company’s turnaround strategy, the company confirms it is working with advisers to explore the feasibility of various material cost-saving options.
“Whilst there is no certainty that any of these options are progressed, they aim to build on the success of the cost-saving initiatives carried out by the company to date and position the business for long-term success.”
On Friday, the clothing firm said its revenue had fallen by nearly a quarter to £219.8 million in the six months to the end of October, with adjusted loss nearly doubling to £25.3 million.
This saw the business close 12 stores over the first half of the financial year, taking its estate down 216 owned stores.
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