Up to 1,000 people are expected to attend Swindon’s Holi celebration this weekend.
Organisers say this would make the 2024 Hindu festival of colour the second largest ticketed event in Swindon’s History.
Holi sees people celebrating the triumph of good over evil by applying colourful paint.
Although the tradition has ancient religious roots, it is now an inclusive event celebrated worldwide bringing together people of all religions and communities under the bright paints.
Ashutosh Singhal said: “For those few hours when colours are applied on the faces of people playing Holi, they all shed their separate identities and what remains is just a bunch of humans enjoying the colours of life in full.”
This year’s celebration will happen in the Old Town Gardens Bowl, including two DJs competing in a War of DJs, and ‘sumptuous’ food from North, South, East and West of India.
There will also be traditional and modern drinks the likes of which ‘Swindon has never seen before’.
The colours themselves can be purchased at the venue, or pre-ordered from the Swindon Hindu Centre’s website for collection.
Tickets will not be available at the gate. They cost £11 for adults, with kids under five going free.
They can be purchased, and colours pre-ordered, here: https://www.swindonhinducentre.co.uk/swindon-holi-2024
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