Arkell's Brewery has added another venue to their list of pubs and completed a revamp costing nearly £1 million.
The Swindon company purchased the The Sudeley Arms in in December of last year and gave it a makeover with new tenants Dodo Pub Co.
The pub is located in Cheltenham on the corner of Prestbury Road and Portland Square and has been renamed by Dodo to The Airs and Graces.
The name comes from the cockney rhyming slang for the races which Arkell's says ‘felt like the natural choice being so close to the racecourse’.
The pub was opened for the Easter weekend and is the second pub Arkell's have bought in Gloucestershire in the last two years.
Arkell's managing director George Arkell said: "Since Covid, the hospitality trade has been under huge pressure.
“However, well-run community-focused pubs are still fantastic businesses to be involved with.
“The Airs and Graces, run by the enthusiastic pub group Dodo and its young team, fits squarely in that category.
“Over the last two years, we have invested well over £5 million in upgrading our existing pubs and purchasing new ones, and we are really excited to have been able to get The Airs & Graces open in time for Easter.”
The pub already has positive reviews on Google, with a rating of 4.8 and only one negative rating.
Arkell’s now have over 80 pubs across Wiltshire, Gloucestershire, Berkshire & Hampshire.
Last month the Stratton-based brewery introduced a four per cent ABV Nitro Best Bitter called Honest John named after the brewery’s founder.
It combines the soft texture of cask-conditioned ale with the caramel-toffee flavours of a best bitter poured conveniently through a keg tap.
George continued: "We have collaborated with Dodo for over 10 years, on various projects, here in Cheltenham and in Oxfordshire, and love their enthusiasm and support for the local community. We are sure they will do a fantastic job here and that the 'Airs and Graces' will be a great addition to Cheltenham."
Dodo co-founder Leo Johnson added: "We've been looking for an eighth site for a while and expanding in Cheltenham seemed like the natural choice for us."
The Airs & Graces officially opened its doors on March 20.
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